| |  | Books : Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates |  | | | | | | | | | |
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Binding: Hardcover
Dewey Decimal Number: 658.4063
EAN: 9781422102510
ISBN: 1422102513
Label: Harvard Business School Press
Manufacturer: Harvard Business School Press
Number Of Items: 1
Number Of Pages: 320
Publication Date: March 18, 2008
Publisher: Harvard Business School Press
Sales Rank: 37201
Studio: Harvard Business School Press
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Editorial Review:
Product Description:
If you're like most business leaders, innovation now tops your corporate agenda. But despite all the talk and excitement about the importance of innovation, managers have so far found scant help for innovating in a systematic way that fuels consistent growth and sustained success.
In Innovation to the Core, Strategos CEO Peter Skarzynski and business strategist Rowan Gibson change all that. They share the accumulated wisdom from Strategos--the consulting firm Skarzynski co-founded with Gary Hamel that helps clients instill innovation into their very core. Drawing on a wealth of stories and examples, the book shows how companies of every stripe have overcome the barriers to successful, profitable innovation. You'll find parts devoted to crucial topics--such as how to organize the discovery process, generate strategic insights, enlarge your innovation pipeline, and maximize your return on innovation. Frequent hands-on tools--frameworks, checklists, probing questions--help you put the book's ideas into action.
Crafted in close coordination with Gary Hamel--the man who Fortune magazine has called 'the world's leading expert on business strategy'--Innovation to the Core is the definitive fieldbook for making innovation a core competence in your organization.
Click here to watch a trailer for Innovation to the Core: innovationtothecore.com/thebook/index.cfm?target=watchtheintro
'At last, a book that tells us what innovation really is and how we can embed it into the DNA of our companies. A splendid guidebook with terrific examples.'
-John Naisbitt, author, Megatrends and Mindset!
'Until now, innovation has been a religion without a bible. Innovation to the Core aptly fills the void.'
- Al Ries, coauthor, The Origin of Brands
'Innovation to the Core is what so many books about innovation have failed to be--a prescriptive 'how-to' that enables managers and executives to really understand what it takes to make innovation a core competency of their companies. The detailed examples ensure that readers relate the theory to the business realities.'
-Kelly Duffin-Maxwell, Senior Vice President, Breakthrough Innovation, Kraft Foods, Inc.
Customer Reviews Average Rating: 
Rating: - Methodical handbook for corporate innovation
Peter Skarzynski and Rowan Gibson have gathered a great deal of background information on innovation. Readers who know the literature on the subject will find many of their suggestions familiar. This is not a criticism, but rather a point of praise: The book intelligently synthesizes techniques for innovation drawn from a wide range of sources to provide an up-to-date set of conceptual tools. Skarzynski and Gibson integrate these tools into a smooth, methodical process that readers can apply immediately. ... Read More
Rating: - A Must Read for Success in the 21st Century!
Skarzynski and Gibson provide great insights into the challenges and opportunities associated with innovation.The information provided in this book is straightforward and insightful. Further, the concepts and components throughout the book are essential for successful organizations and leaders in the 21st Century.I use Innovation to the Core as a resource in my innovation and leadership consulting, writing, training, coaching and teaching.
It is a must read for anyone interested in moving ... Read More
Rating: - A breakthrough book about breakthrough innovation,
Innovation to the Core provides easy-to-understand, useful information about how to implement a "systemic enterprise capability" that will sustain innovation as a way of life. Rowan Gibson and Peter Skarzynski have given us a breakthrough book about breakthrough innovation.
I was captivated by the book. It is well written, clear and an inspiration to read. Without hesitation I recommend this as a must read for anyone interested in how to implement and sustain innovation in their organization. ... Read More
Rating: - Excellent book about innovation with a focus on people
Innovation to the Core is an excellent book! I can recommend this book to anyone working in large enterprises on innovation, innovation processes or business strategy. While not going deep into the question why innovation is important, the authors role out an extensive plan how to make innovation a core capability of your organization. It is assumed that successful application of this "blueprint" will ultimately lead to sustained competitive advantage through continuous breakthrough innovation both in products and ... Read More
Rating: - Great book, very sound methodology
I loved this book. The methodology is sound, applicability is high and content is very strong. Congratulations to the authors.
Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates | | | |
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